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Hot off the press
Today In Mississippi
With a 450,000 circulation, Today In Mississippi is the largest publication in the state. The official member publication of the Electric Power Associations of Mississippi, the newspaper includes human-interest stories, columns, news and information on energy efficient programs and services.
“Walton Press has a real commitment to customer service. And they follow through with their promises.”
– Ron Stewart,
Senior Vice President
5 Questions to ask
a potential printer
As a publisher, you are judged on the quality of your printed product. So it goes without saying that the decision to whom you will entrust your magazine, newspaper, brochure, or annual report is one of the most important you will make. Price, reputation, quality, customer service and flexibility are just a few of the factors you will need to take into account when selecting a print partner. To help you make the most informed and educated decision possible, we have highlighted five key questions we believe you should ask:
1. Are you just a vendor or a true partner ?
Your partnership with Walton Press doesn't begin once your first publication has printed. It begins during our first conversation. That's when we first start learning about your company, understanding your business and anticipating your needs.
From that point on, we are committed to helping you achieve your business and publishing goals. Walton Press prints over 300 publications. We have worked with many of our customers for years, if not decades.
Service is our signature and close, personal relationships are the foundation of our business. Our goal with every client is to create a partnership built on trust, respect, and a continual commitment to excellence.
2. What is the "true" cost of my job?
There is no doubt that price is an important factor to consider when selecting a company to print your publication. If you are reviewing quotes from several potential printers, we believe it is very important that you are able to compare apples to apples. We recommend you consider the following:
- Many printers offer attractive pricing terms to win business, but then surprise you with "miscellaneous" late charges or "unexpected" fees for additional production work.
- A discounted print job may sound enticing, but think about how your advertising and subscription revenues might suffer if your publication is delivered late or is not printed to your required standard.
- If a price seems too good to be true, chances are it is.
3. What customer support will I receive?
The technologies in printing and publishing are continually changing. As your publishing partner we believe it is our role to stay up to date with the very latest development in software and hardware, as well as industry trends and other factors relevant to your business. Our team of pre-press specialists will work closely with your creative/production team to optimize the quality of your electronic files and to ensure that the workflow of each and every job is as efficient as possible.
We're here to help. We offer the following consultancy services:
- Phone support for technical consultation
- On site visits to your office or production studio for training and support
- Software and hardware consultation
- Free consultation on a variety of design issues, including color balancing, image manipulation and retouching
4.How do you compare on quality?
Walton Press has some of the most advanced printing presses in the world and we continue to invest in technology. However, the quality of our work is as much about our employees as it is our machinery. From plate making to color control to finishing and distribution, each Walton Press employee takes a personal interest in ensuring that your publication is the best it can possibly be. Our philosophy is that we print not just for our clients but also for ourselves. We know that our reputation is on the line with every publication that comes off our presses.
5. Are your schedules flexible?
We understand that before a job reaches our pre-press and production team, it has already passed through many hands and deadlines. We print daily, weekly, monthly, quarterly, and annual publications and we constantly review our workflow hour-by-hour and day-by-day. Keeping a very close eye on our schedules means we can be more flexible with yours if and when the need arises. The word "can't" is not in our vocabulary. We offer solutions and alternatives for any situation that arises.
Walton Press is an FSC certified print provider.